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Wendy Cherwinski - The Spoken Word Strategist

Hello and welcome to my base for providing clients with the rocket fuel they need to boost their writing and presenting skills to new heights. To do that I -

• Write speeches and presentations for leaders in business, government and the not-for-profit sector
• Teach people from all walks of life to write speeches and presentations
• Coach people to write effectively and present with confidence in meetings and other business settings and
• Speak to audiences about how to use the spoken word to make a difference in the world.

During my 30 years in business, I've run many courses, workshops and webinars, taught in university business schools and spoken at international conferences in Canada, the U.S. and the U.K. Earlier, I gained valuable experience as a newspaper reporter, magazine editor and public affairs specialist. I hold an Honours Bachelor of Journalism Degree from Carleton University. I'm also proud to have served as president of the International Association of Business Communicators Ottawa Chapter and to be a member of the Canadian Association of Professional Speakers, the Professional Speechwriters Association and the U.K. Speechwriters' Guild.

Clients have included…

  • Auditor General of Canada
  • Bombardier Aerospace
  • Canada Revenue Agency
  • Canadian Aeronautics and Space Institute
  • Canadian Institutes of Health Research
  • Canadian Nurses Association
  • Canadian Radio-Television Commission
  • Canadian Tourism Commission
  • Carleton University
  • Comptroller General of Canada
  • Croplife Canada
  • Department of National Defence
  • Export Development Canada
  • Financial Consumer Agency of Canada
  • George Brown College
  • Global Affairs Canada
  • Government Leader of the Senate
  • Governor General of Canada
  • Health Canada
  • Human Resources & Social Development Canada
  • Indigenous Services Canada
  • Labour Leadership
  • Law Society of Upper Canada
  • Library of Parliament
  • Mindset Catalysts Inc.
  • Molson Inc.
  • National Research Council
  • Natural Sciences & Engineering Research Council
  • Privy Council Office
  • Public Service Agency of Canada
  • Public Works and Government Services
  • Quebecor Inc.
  • Queen's University
  • Rogers Communications
  • Royal Canadian Mounted Police
  • Royal College of Physicians & Surgeons Canada
  • Standard Innovation
  • Solicitor General of Canada
  • Texas Instruments
What People Say...
  • Wendy is the consummate professional. She adds clarity where it is needed, provides a framework and loose guidance allowing you to come to your own conclusions and insights. Working with her was incredibly valuable. Her hard hitting strategic questions changed the direction I took in developing my brand and how I wanted it to be expressed. She actively encourages you to present your authentic self and for that I am truly grateful. Patrick Blackman, Coaching Client, Cantley, P.Q.
  • Wendy's workshops will kick open the doors of creativity, pull you out of any rut you may be in and give you the tools you need to build a great speech. Aimée Feaver, Freelance Business Writer, Toronto
  • Wendy's presentation style is very accessible and warm, as well as professional and thorough. The handouts and exercises are great too. I'm recommending her speechwriting workshop to my colleagues. Mary Trafford, Senior Public Affairs Officer, Status of Women Canada
  • As a result of this workshop I’ll be more strategic in my thinking and planning, and I know my presentations will be much better for it. Holly Bridges, Senior Writer, Chief of the Air Staff, National Defence Headquarters
  • I hired Wendy to help me develop a presentation to deliver to a group of 200 global sales team members of a key client of mine, itself a global brand. Wendy's strategic approach to communications as well as the tools and techniques she coached me on were a key factor in helping me develop and deliver an impactful and memorable presentation. Wendy's guidance on developing the framework of the "story" of the presentation, writing the copy and developing the slide content was invaluable. Kerry Mortimer, President at Mortimer Marketing Group | Marketing Strategy, Social Selling, Partnership Marketing
  • Wendy’s work provides a strong focus on the delivery of key messages that stick with readers and listeners. Doug McCallum, Senior Comms Advisor, Government of Canada
  • I would recommend this course to anyone who gives speeches, writes speeches, or assigns speeches. It'll be time and money well spent. Cecilia Blanchfield, Human Resources and Skills Development Canada
  • …Practical information you can apply in real life. Mireille Khouri, Public Affairs Officer, Canadian Institutes for Health Research
  • Anyone tired of bullet points, bullet points, and more bullet points will come away from this workshop full of new ideas. Tom Hollon PhD, Falcon River Communications
  • An A+ presentation about making better presentations full of useful, practical information and tips that I can use every day. Brad Mackay, Manager, Communications, First Nations Information Governance Centre
  • It’s a great course for learning how to write effective, compelling speeches. Alexandra Graham, Communications Officer, National Defence
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