Write Out Loud: Strategic Speechwriting
Few media can match the power of a speech to shape opinion, change attitudes or call people to action. But, that doesn’t mean every speech given has impact. While speechwriting isn’t rocket science, it does take skill to craft a talk that will engage listeners, hold their attention and move them towards agreement or action. This workshop provides the knowledge, insights and step by step approach you need to take to plan, organize and write a compelling speech. You’ll learn how to: analyze the audience and the speaker; write with intent by choosing an objective and using it to define and focus your message; create an opening that grabs attention, a close that calls to action, and a speech body that informs while keeping listeners fully engaged; and much more.
The next Write Out Loud workshop - Monday, October 28, 2019. Press the button for a full description and information on how to register.
Value Beyond Words: Advanced Speechwriting
Take a deep dive into some of the speechwriter’s most powerful tools. Explore how to use advanced techniques of persuasion such as a four-part close that rivets attention. Craft anecdotes and stories to reinforce key ideas. Customize humour to the speaker, topic and audience. Increase the reach of a speech via the editorial page and social media. And boost your creativity so that you're energized and ready to give each assignment your best.
The next Value Beyond Words workshop - Tuesday, October 29, 2019. Press the button below for a full description and information on how to register.
Simple Steps to Superb Speeches
Are you new to speechwriting? Need a refresher? Want to hone your skills? Simple Steps to Superb Speeches will give you the ‘nuts and bolts’ of effective speechwriting. This half-day session will introduce to techniques to analyze your audience, reflect the speaker’s voice, style and personality, and choose the ‘right’ content. In addition to lecture-demonstrations, this workshop includes a multimedia presentation, hands-on exercises, handouts and Q&A session.
Available on demand for in-house presentation or can be modified for online presentation.
Straight To The Point: Presentations That Get Results
Today, more than ever, people are using presentation tools to share ideas, inspire audiences and move people to decision and action. Yet despite the trend, many presenters lack the skills and insights they need to make the best use of this rapidly evolving medium. Straight To The Point puts the emphasis on bringing together oral and visual content in a compelling way. You’ll learn how to shape material to connect with and hold the attention of the audience; persuade listeners to the speaker’s point of view; adapt material to the special needs and demands of senior executives; make changes on the fly when circumstances dictate; create truly useful handouts; and handle Q&A sessions.
Date to be determined for the next Straight To The Point workshop. Press the button for a full description and information on how to register.
From Idea To Action: Memos, Slidedocs & Presentations That Get Results
As the time available to achieve results shrinks in our fast-paced world, decision makers need to rely more on others to clearly describe threats and opportunities and possible courses of action. Are you up to the challenge? From Idea To Action is a full day session that takes participants through the process of researching and writing a memo, converting it into a slide deck and transforming the deck into an onscreen presentation. Plan to attend if you write or contribute to memos, decks or presentations. At the end of the day you’ll have a process for moving from one medium to another that will reduce your preparation time, help you deliver professional results, and increase your confidence and credibility.
Available on demand for in-house presentation.